Category Marketing Specialist

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In Kotsovolos, a member of Currys group, we believe in everything you have to offer. That’s why here, you will find a company that focuses on technology and innovation, but first of all believes and seeks the continuous development of its 3000 people. Let’s talk in numbers! 94 stores in Greece & Cyprus, 2 modern training centers and more than 50.000 hours of training per year, dedicated to our people. Our goal? To plan for tomorrow and be the first ones who bring new technologies that will make our lives better.


Join us and be part of the evolution!


The Role

The Category Marketing Specialist is responsible for the implementation of all product category campaigns top to toe, on agreed strategy within budget and on agreed Commercial & Marketing KPIs.


Key Responsibilities

  • Analyses customer insights, segment target groups, review customer journeys, category market share & commercial strategy in order to contribute with the Marketing Manager & the Commercial Manager the category communication strategy and tactics & value propositions
  • Leads the selection of the optimum media mix per campaign along with the Media hub, coordinates the execution, monitoring and measurement of category marketing campaigns
  • Ensures campaign implementation is accurate and efficient
  • Compiles regular reports of campaign performance and results
  • Improves new campaigns using data and feedback from existing and previous projects as well as cross media tools & Hub
  • Monitors category budget


The ideal candidate should have

  • Bachelor’s Degree in Marketing or related field
  • Master’s degree in Marketing will be considered as an asset
  • 3-4 years of related work experience in a marketing department, preferably in retail
  • Project Management skills
  • Effective communicator (verbal and written)
  • Attention to detail
  • Excellent knowledge of MS Office


What the company offers

  • Continuous training in new technologies and tools
  • Career development and growth opportunities
  • Competitive bonus scheme, performance-based
  • Group health/ medical insurance package
  • Discounts on our company’s products
  • New, modern and pleasant HQs workplace as well as hybrid working model
  • Internal wellbeing actions


In Kotsovolos, we are fully committed to embracing diversity, empowering uniqueness and preventing discrimination. And we make that commitment an action, as an Equal Opportunity Employer and a proud signatory member of the Diversity Charter Greece, an initiative of the European Commission to promote diversity in the Greek workplace. Because our team doesn’t focus on Race, Color, National Origin, Ethnicity, Gender, Age, Disability, Sexual Orientation and Religion.

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